sneaker Release Dates

The global sneaker market is thriving, valued at over $131 billion with projections to surpass $215 billion by 2031. While Nike, adidas, and Jordan remain dominant, brands like Adidas, New Balance, ASICS, ON Running, and HOKA have surged in popularity since 2020, capturing new audiences with innovative designs and performance-driven silhouettes. With so many players shaping the culture, sneaker release dates hit the calendar almost daily, with the most coveted drops often arriving between Thursday and Saturday worldwide.

Because searching for "Sneaker Release Dates" delivers millions of results, Sneaker News is dedicated to curating the ultimate sneaker release date calendar. Our calendar highlights the biggest launches from Jordan Brand and adidas alongside fast-rising names like ON, HOKA, and ASICS — plus must-have collabs from New Balance, PUMA, and more. Updated daily, it’s your trusted source for the most popular, important, and even underrated sneakers arriving this year.

With shifting schedules, delays, and surprise launches becoming the norm, staying current is essential. Bookmark this page and check back often, or subscribe to the Sneaker News Newsletter and follow @kicksfinder on Twitter for instant updates on every sneaker release in 2026 and beyond. See here for the Jordan Release Dates Calendar for 2026.